adidas stands for everything that is excellent in the sports industry. The German company, founded by Adolf ‘Adi’ Dassler in 1949 comes from a linage of sports footwear, and in obvious ways the brands name is derived from the creator, himself.
Later to become one of the world’s most popular sporting brands; the name is also said to be a derivative of the acronym, 'All Day I Dream About Sport' which embodies everything adidas running stands for.
